Sunday, 2024 April 14

Indonesia’s Bukalapak takes its e-commerce services overseas through new BukaGlobal feature

Indonesian e-commerce unicorn Bukalapak has rolled out BukaGlobal, a platform that allows users outside of Indonesia to shop in its marketplace.

According to the company’s official blog, BukaGlobal will be available in several neighboring countries and territories, including Malaysia, Singapore, Brunei, Hong Kong, and Taiwan. BukaGlobal is a manifestation of Bukalapak’s mission to take Indonesian products overseas, and the company claims that it is the first Indonesian e-commerce company to offer its services abroad.

Bukalapak currently hosts product listings from four million sellers in Indonesia.

BukaGlobal can be accessed via Bukalapak’s web and app. Customers can select their location and then browse through product listings from merchants who have enrolled in BukaGlobal’s service. VAT details are shown during the checkout and payment process. Transactions must be made in Indonesian rupiahs using credit cards, debit cards, or in cash payments via a remittance agent at the buyer’s location.

At present, only sellers in the Jakarta and Tangerang areas can list their products on BukaGlobal, though the pool may be widened in the future.

Bukalapak’s app—and hence BukaGlobal—only comes in Bahasa Indonesia, suggesting that BukaGlobal is geared toward selling to Indonesian living abroad.

BukaGlobal will be officially launched in Singapore next Monday.

Editor: Brady Ng

Khamila Mulia
Khamila Mulia
Khamila Mulia is a seasoned tech journalist of KrASIA based in Indonesia, covering the vibrant innovation ecosystem in Southeast Asia.

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